My Love Of Serums

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Serums are a newish type of skin care product that have gained tremendous popularity in recent years. Though technically used to describe body fluids, in skin care, serums are formulations designed to deliver active ingredients to skin.

Serums can hold a wide range of skin beneficial nutrients and because they tend to be light in texture, they can easily be added to most skin care regimens. Unlike moisturizers, serums won’t necessarily manage dry skin (although if they contain emolliating ingredients they may be helpful). You’ll find a wide range of serums today including anti-aging serums, hydrating serums, antioxidants serums and skin brightening serums; the list goes on. Chances are that you’re already using one in your daily routine.

Ingredients that are commonly found in serums include antioxidants (Vitamins C and E, green tea), kojic acid, retinol and peptides. Here are some of our top sellers:

  • Reversa Antioxidant Booster Serum – loaded with green tea, Vitamin E and Beta glucan, this serum helps fight free radical damage that can age skin prematurely
  • La Roche Posay AOX D Serum – packed with kojic acid and antioxidants (pycnogenol and Vitamin C), AOX can help to slow the skin aging process, smooth wrinkles and restore radiance.
  • Neostrata All In One Night Serum – ideal for mature skin types and features an array of anti aging ingredients including Matrixyl and retinol.
  • Neostrata Eye Contour Serum packs the same powerful duo along with ingredients to diminish puffiness and brighten the under eye area.

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